What is the ROI of your content?
Is your content marketing just a shot in the dark? So many companies put much time and effort in PR, whitepapers, blogs and other social media content. But just a few really know what the results are in terms of leads, sales, customer experience and loyalty. Who are those readers, followers and website visitors that are attracted by the content? Now is the time to close the gap between content creation and customer engagement.
Content Marketing: inform and attract
We help to build and expand your company’s audience by creating and delivering high-value content. If your business is tech, like in Information Technology (IT), we can help you out. Our expertise is particularly in high-tech in general and in the areas of Cloud Computing, IT Infrastructures, Data Science, Customer Interaction, SaaS, eBusiness, Information Security and Business Intelligence in particular.
Customer Engagement: nurture and retain
We provide you with the tools, practices and hands-on support for engaging with your website visitors, e-mail contacts, social media friends and followers: the individuals that are attracted by your content in order to grow your business. We apply successful consumer engagement strategies to the business-to-business arena.
Together, they offer tremendous results
- Well written, valuable content that measurably supports your branding and sales efforts
- Targeted outreach to the individuals in your online audience